Email Marketing is an important part of any website marketing program and strategy.

The simplest way to achieve this is through the use of third party email marketing services such as those listed below. They offer various marketing tools that help make sure you achieve the most from your email marketing campaigns.

They have built in spam checkers to help notify you of potential issues when constructing your email content as to any stop words that could cause your email to end up in the SPAM folder, causing you a loss of $$ in both unread email and potential sales that could have been generated from that email. They also offer great templates to chose from to help you achieve the look and feel that you desire to accomplish within your email marketing campaigns and goals.

Don't reinvent the wheel or try to use your Outlook program to send out your email blasts, as you will lose the effectiveness that the programs mentioned below can offer you, such as tracking capabilities to let you know how many email's actually got delivered, which one bounced, how many opened the email, and how many actually clicked through to your landing page.

Check out the various programs below and get your email marketing campaign on the road!

1. Vertical Response

2. iContact

3. InfusionSoft

4. Constant Contact